Many people mistakenly assume that one website is just as good as another, but this simply is not true. Check out the website of a major corporation, then look at a site that is hosted on Google or Yahoo. You will notice important parallels between each site, as well how different designs are needed based on the needs of the individual website audience. Here are some solid suggestions on how to make web design work for you.
When you are designing a website, it is important to have proper spelling and grammar. In addition to running spell-check on your content, ask a friend or co-worker to proofread everything. Having good spelling and grammar on your website will help give it a professional feel and your visitor will be more likely to return.
For multimedia presentations, take advantage of the new HTML5 standard. Although HTML5 isn't quite as robust for animation and games as Flash, it has the advantage of working stably on mobile phone browsers, including those contained in Apple hardware. HTML5 is also quite a bit leaner than Flash, so load times will improve, as well.
Check your webpages for broken links before publishing them. Nothing is more frustrating to a visitor than clicking on a link and being taken to an error page. You can either check links manually, or use a program that will scan the website for you to report links that are broken.
Keep your pages to a reasonable length. Add content through new pages on your site, instead of tacking it on to the end of a home page. For the most part, readers are hesitant to keep going on a page that seems to scroll on forever. If you must have a lot of content on one page, include hyperlinks at the top and in sections throughout the page. This allows users to navigate through the available content without excessive scrolling.
Chances are you are not designing the next Twitter or Facebook site. Set realistic goals for yourself. However, it's not at all impossible for you to use your web design skills and create a page that is unique and profitable. Take the insights gained and here apply them to your great new website.